PERSPECTIVES/ THE CONSULTING GROUP, LLC
  • Home
    • Who We Serve
    • How We Work
    • Services >
      • Concept Development
      • Strategic Planning
      • Brand Development
      • Operations
      • HACCP / Food Safety
      • Menu / Product Development
      • Marketing / Research
      • Design
      • Market Planning / Site Analysis
  • Why Perspectives?
    • About Us
    • Principals
    • Mission Statement
    • Code of Ethics
  • Clients
    • Testimonials
    • Client List
  • Contact Us
    • Phone, Address & Contact
  • Covid-19 Survival Guide
  • Perspectives On Food

Cooking Lesson #1160: Joan’s Milwaukee Tavern Old Fashioned

2/20/2026

0 Comments

 

…from the Perspectives’ Happy Hour Bar

The Old Fashioned Cocktail
How you doin’? Joan’s Milwaukee Old Fashioned is a classic brandy cocktail built right in the glass with muddled oranges, cherries, sugar and bitters. It is finished with brandy and a splash of lemon-lime soda.
 
This cocktail is simple, somewhat nostalgic and unapologetically old-school. It is still the cocktail you’ll find at taverns, clubs, corner bars and family celebrations across Wisconsin.
 
The popular story of how making an old-fashioned cocktail with brandy instead of whiskey began attributes it to the 1893 Chicago World's Fair when the recently opened Korbel winery offered free samples of their wine and brandy. Central European immigrants from Milwaukee took a liking to the Bohemian-born Korbel Brothers' Brandy  and brought it back to their home state and began using it in cocktails.
 
In January 2020, drinks journal Drinks International reported the Old Fashioned to be the top selling classic cocktail internationally, for the 6th straight year, based on its annual, global poll of 100 bars.
 
Prep time:  5 minutes
Yield:  1 cocktail
 
Ingredients 
1 sugar cube
3 dashes Angostura bitters
2 orange slices, divided
3 maraschino cherries, divided
2 fluid ounces inexpensive brandy
2 or 3 ounces lemon lime soda, as needed
1 splash maraschino cherry juice (optional)
 
Directions
  1. Place sugar cube in a rocks glass, and saturate with bitters. Add 1 orange slice and 1 cherry. Muddle gently until sugar is dissolved.
  2. Fill glass with ice cubes. Add brandy, and top with lemon-lime soda and cherry juice, if using. Gently stir, then garnish with remaining orange slice and cherries.
------------------------------------------
ChefSecret:  Wisconsin bars like adding a splash of the maraschino cherry juice (about a bar spoon) for a little extra sweetness.
------------------------------------------
Quip of the Day:  To relieve stress, Joan does yoga. Just kidding, Joan drinks Old-Fashioned cocktails in her yoga pants.
-------------------------------------------
Do you have a question or comment? Send your thoughts to [email protected]. All recipes and cooking tips are posted on our website https://www.perspectives-la.com/perspectives-on-food.
 
We also have 1,000 archived Covid Era recipes that you can easily access using this link https://www.perspectives-la.com/Covid-19-Survival-Guide. Use the search box above our pictures to find what you’re looking for.
-------------------------------------------
To you and everyone dear to you, be strong, positive, kind, thankful, and stay well and safe. Take a breath and count your blessings, and if you have a little extra to share with others, please consider donating to Feeding America, Tunnel to Towers, Union Rescue Mission, Samaritan’s Purse and/or American Red Cross.

#Cocktail #HappyHour2026 #OldFashionedCocktail #Brandy #Bitters #Tavern #WisconsinCocktail #Cheers2026 #Cheers #Recipes2026 #URM #T2T #FeedingAmerica #RedCross #SamaritansPurse #PerspectivesTheConsultingGroup 

                                                                              ©PERSPECTIVES/The Consulting Group, LLC, 2026

0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

    View my profile on LinkedIn
    Picture

    For over 4 decades, Perspectives has been providing strategic and tactical consulting solutions to food and hospitality companies. Our worldwide experience spans five continents and dozens of countries working with some of the largest companies globally.

    ​We are experts in the following areas: Strategic Planning, Concept and Brand Development, Market Research, Operations Systems Planning, Operations Programming, Menu Planning & Inventory Optimization, Product Development, Training Programs, HACCP / Sanitation / Food Safety, Co-Packer Evaluation & Coordination, Food Processing & Facility Plant Design
    .

    Archives

    March 2026
    February 2026
    January 2026
    December 2025
    November 2025
    October 2025
    September 2025
    August 2025
    July 2025
    June 2025
    May 2025
    April 2025
    March 2025

    Categories

    All
    Air Fryer
    Appetizers
    Asian
    Baking
    Beef
    Breakfast/Brunch
    Candy
    Cocktails
    Confections
    Desserts
    Dinner
    Dips
    Entrees
    Happy Hour
    Holidays
    Information
    Lunch
    Marinades
    Pork
    Poultry
    Salads
    Sauces
    Seafood
    Side Dishes
    Snacks
    Soups
    Vegan
    Vegetables
    Vegetarian

    RSS Feed

www.perspectives-la.com
Copyright © 2021 Perspectives/The Consulting Group, LLC  | Henderson, NV 89052 |   310-477-8877
  • Home
    • Who We Serve
    • How We Work
    • Services >
      • Concept Development
      • Strategic Planning
      • Brand Development
      • Operations
      • HACCP / Food Safety
      • Menu / Product Development
      • Marketing / Research
      • Design
      • Market Planning / Site Analysis
  • Why Perspectives?
    • About Us
    • Principals
    • Mission Statement
    • Code of Ethics
  • Clients
    • Testimonials
    • Client List
  • Contact Us
    • Phone, Address & Contact
  • Covid-19 Survival Guide
  • Perspectives On Food