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Retail Insights Into Consumer Behavior

9/19/2013

1 Comment

 
Perspectives continuously conducts research with consumers with the ultimate goal of redefining the American shopping experience. How can today’s restaurateurs and retailers attract and engage the consumer, customer or guest on an emotional level in an effort to overcome consumer’s perceived negativity toward shopping.
 
To accomplish this task Perspectives developed an approach which includes elements of primary and secondary research along with our proprietary research technique, Benefit Structure Analysis.  The research includes both quantitative and qualitative evaluations conducted around the country with cross section of respondents.
 
The primary purpose of this research is to discover which elements of the shopping experience, as well as which store or restaurants are most enjoyable to shoppers in an effort to develop new shopping and dining experiences that are emotionally driven.
 
In general American consumers have learned to hate to shop.  This is a far different attitude than has been seen in other countries and cultures around the world. The reasons are much more far-reaching that can be explained by the economy, family time famine, rude service and lack of value as noted by our respondents. They, American Consumers, have simply lost their will to shop.
 
To learn more
contact us.
1 Comment
North Lauderdale Plumbers link
7/8/2022 08:37:42 pm

Great blog I enjoyed rreading

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  • Home
    • Who We Serve
    • How We Work
    • Services >
      • Concept Development
      • Strategic Planning
      • Brand Development
      • Operations
      • HACCP / Food Safety
      • Menu / Product Development
      • Marketing / Research
      • Design
      • Market Planning / Site Analysis
  • Why Perspectives?
    • About Us
    • Principals
    • Mission Statement
    • Code of Ethics
  • Clients
    • Testimonials
    • Client List
  • Contact Us
    • Phone, Address & Contact
  • Covid-19 Survival Guide